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Showing 1 to 2 of 2 for “"Instagram practices"”.
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Outdoor sports brands’ strategies for building Instagram brand community
… and the outdoor industry is no exception. Instagram, as the second most popular social networking medium globally, is a popular place to share photos and videos within the online brand community. Most outdoor brands maintain Instagram accounts as a part of their online brand community to …
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The Thin Ideal and Body Positivity: How Do Influencers Affect Female Instagram Users?
… body image, as well as how social media users’ practices are affected by posted pictures. Therefore, this study employed three focus groups to explore young women’s perceptions of potential ideal images, how they compare themselves to these images, and how these ideas affect the practices used …