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Property Inference Decision-Making and Decision Switching of Undergraduate Engineers: Implications for Ideational Diversity & Fluency through Movements in a Cartesian Concept Design Space

Shah, RazaUniversity of Cambridge2017

… creativity and innovation through discouraging ideational productivity, fluency and diversity. During the design idea and concept generation phase of the design process, a reliance on perceptual surface feature similarities between design artefacts increases the likelihood of design fixation …

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