Global ETD Search
Search theses and dissertations gathered from participating repositories worldwide. Every result links back to the library that holds it. No account is needed.
Results
Showing 1 to 5 of 5 for “"Hybridity theory"”.
-
A life in social entrepreneurship: exploring my learning, beliefs and my future through autoethnographical, institutional, motivational and critical lenses
… alongside the academic frameworks of Bricolage Theory and Hybridity Theory (a branch of Institutional Theory) to reappraise a trio of my public works as a ‘social entrepreneur’ over a period of 25 years. This reappraisal depicts me as an archetypal ‘bricoleur’, or handy-person, improvising with …
-
Thinking Holistically versus Analytically: Exploring the Impact of Culture on Consumers' Cognitive Responses to Ads
… the framework of Analytic/Holistic Thought and Hybridity Theory, this study argued that Chinese and American young consumers adopt different thought patterns to process advertising messages. Looking at two important factors in advertising---image type and product type, this study advocated that …
-
MEN'S MAGAZINES AND THE CONSTRUCTION OF MASCULINITY IN TAIWAN
… international men's magazines are all hybrid, hybridity in men's magazines that are from countries that are geographically close are much influential than hybrid magazines from geographically far away; (2) the Chinese masculinity should not be labeled as feminine masculinity because it is …
-
The Millennial Garden: A Post-hybrid Reading of Zadie Smith's White Teeth and On Beauty
… this thesis I use this guideline or lens of post-hybridity to examine Smith’s novels White Teeth and On Beauty and demonstrate the ways in which they problematize hybridity as well as the instances when post-hybridity more accurately describes her work where hybridity falters and fails. In A New …
-
The Millennial Garden: A Post-hybrid Reading of Zadie Smith's White Teeth and On Beauty
… this thesis I use this guideline or lens of post-hybridity to examine Smith’s novels White Teeth and On Beauty and demonstrate the ways in which they problematize hybridity as well as the instances when post-hybridity more accurately describes her work where hybridity falters and fails. In A New …