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Nelly Don’s 1916 pink gingham apron frock: an illustration of the middle-class American housewife’s shifting role from producer to consumer

Whang, MikyoungKansas State University2011

… in 1916, selling out her first order of 216 dresses the first morning at $1 apiece at Peck’s Dry Goods Company in Kansas City. This study investigates the forces behind the success of her dress, and finds that during the early 20th century, woman’s role became modernized, shifting from that …

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