Global ETD Search
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Showing 1 to 15 of 15 for “"Fear Appeals"”.
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The Relative Effectiveness of Referents of Fear Appeals in Pesticide Safety Communications
Made available in DSpace on 2015-05-12T22:32:29Z (GMT). No. of bitstreams: 2 license.txt: 4848 bytes, checksum: 96035ab3f5e1c23cc7138a224ce498bd (MD5) 7317580.PDF: 4529414 bytes, checksum: 91551f436fdf87746cf321dd5a32b4e7 (MD5) Previous issue date: 1973
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Privacy vs. Security: Fear appeals, terrorism and the willingness to allow increased government surveillance
… study investigates the relationship between fear and privacy by using the Extended Parallel Process Model (EPPM) to examine whether there is an association between fear appeals and the willingness to allow increased governmental surveillance of online and phone communications. Research …
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Overcoming resistance to cybersecurity awareness training: A test of narrative, humor, and fear appeals
Submission original under an indefinite embargo labeled 'Open Access'. The submission was exported from vireo on 2025-10-20 without embargo terms
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An investigation into the moderating role of fear appeals on the relationship between regulatory fit and persuasion
… the effects of some message attributes (i.e., fear appeals) in tailored health-related Public Service Announcements (PSAs). In particular, a large number of health campaigns provide information in the context of highly emotive graphic images and text; however, the stimulus used in previous …
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Can Threats and Fear Foster Security? Cognitive and Emotive Forces of Fear Appeals on Information Security Behavior
… to motivate employees’ security behavior. Fear appeals are messages designed to motivate behavioral change by describing a threat associated with a behavior, but existing theories fail to explain how a fear appeal evokes fear and how fear influences behavior. A better understanding of the …
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A cross-cultural study on the persuasive effectiveness of fear appeals messages in advertising : an empirical investigation on Canadian and Chinese subjects
… effects of cultural differences on persuasion of fear appeals communication. Based on Rogers' Protection Motivation model, the framework of the study was developed by incorporating type of fear as an independent variable and culture as a moderating variable. An experiment was conducted using 12 …
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Appealing to fear: a meta-analysis of fear appeal effectiveness and theories
The effects of fear appeals on attitudes, intentions, and behaviors were examined in a comprehensive meta-analysis. Studies were included if they contained a treatment group exposed to a fear appeal, a valid comparison group, a manipulation of depicted fear, a measure of attitudes, intentions, or …
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Factors influencing the use of privacy settings in location-based social networks
… encouraged to use LBSN privacy settings through fear appeals. Fear appeals have been used in various studies to arouse fear in users, in order to motivate them to comply to an adaptive behaviour through the threat of impending danger. However, within the context of social networking, it is not …
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(Don't) Stop Playing That Game: A Rhetorical Analysis of the Video Game Addiction Stereotype
… rhetorical principles to isolate the persuasive appeals used by authors to rhetorically construct game play as addictive. These addiction arguments, however, are rooted in a larger historical context, and I present examples of game guidebooks and comic books published in the late 1970s and early …
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The Paradox of Social Media Security: A Study of IT Students’ Perceptions versus Behavior on Using Facebook
… theory (PMT), initially developed to study fear appeals, has been widely used to examine people’s behavior in information security domains. We propose that PMT theory can also be adapted to explain and predict social media users’ behaviors that have security implications. We use a web-based …
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The twin taboos of discussing religion and politics : a study of six "basic" emotions and interpersonal relationships in response to Rick Perry's "Strong"
A fear appeal has become a common way to describe a message created by individuals, groups, or entities to achieve an array of social and political goals. For instance, law firms may use fear-based advertisements on television by listing several debilitating diseases to educate potential clients …
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From scaring to stigma: an examination of stigma's and related constructs' association with EPPM-framed messages and the ethical dilemmas of health communication
Fear appeals have long been one tool in the communication discipline’s strategy to inform the public about health behaviors and conditions. More specifically, one fear appeal framework, the Extended Parallel Process Model (EPPM), has received the lion’s share of scholarly attention in the past few …
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A Mixed Methods Obesity Prevention Intervention For Australian Children Aged 6-12 Years: Influence Of Parents Misperceptions About Food And Exercise On The Efficacy Of Educational Obesity Simulations
… directly targeted parents. Moreover, although fear appeals have been used across several health promotion areas to change attitudes and behaviours, they have not been incorporated into an obesity preventive program. This study addressed these gaps by testing whether fear-based obesity …
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Preventive Behaviors for Cognitive Health Maintenance: Understanding the Role of Message Framing and Involvement
… (Low and High). Protection motivation theory of fear appeals was used to develop a conceptual model. The proposed model was developed measured the association between the manipulated factors levels of message-framing and involvement on constructs of PMT namely perceived severity, perceived …