Global ETD Search
Search theses and dissertations gathered from participating repositories worldwide. Every result links back to the library that holds it. No account is needed.
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Showing 1 to 13 of 13 for “"Export marketing"”.
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Understanding international student recruitment as export marketing behaviour in higher education institutions
… seek to attract international students through marketing and recruitment activity. This study explores the recruitment of students from foreign markets and explores the nature of export marketing behaviour from three institutions in Canada, Hong Kong, and the United Kingdom. HEIs exist in both …
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Export marketing decision-making by wood household furniture manufacturers in Malaysia and the United States
This dissertation presents export decision-making information meant to complement the array of information available to wood furniture manufacturers, relevant government agencies, and marketers. It utilizes data obtained from a literature search as well as from a national survey of 947 wood …
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Differences in market-oriented behaviour levels across firms' domestic and export marketing operations:a study of antecedents and consequences
… their operations. Focusing on firms involved in export marketing, this study examines how market-oriented behaviour differs across firms' domestic and export marketing operations. In this respect, the study is the first of its kind since it investigates three main issues: (1) to what extent do …
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The relationship between marketing orientation and export success among manufacturing companies in the Western Cape
… the Department of Trade and Industry (DTI) as an export trade advisor in the Western Cape Regional Office. The function of this position is to encourage companies to export and to assist companies registered as exporters with their export endeavours. In this capacity, the writer came into contact …
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A critical examination of the direct and indirect effects of government policies on export promotion on the export performance of small and medium size (SME) cocoa exporters in Cameroon.
… of the Cameroonian government policies for export promotion on export performance of SMEs in Cocoa production in the South West and Centre Regions of the Cameroon which are the major production centres. The theoretical contribution of the research is divided into two parts. The first …
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Exporting Barriers and the Internationalisation of Manufacturing Activities of SMEs in Jordan
This thesis focus is on the issue of export performance and its determinants among small and medium-sized indigenous firms in Jordan. Export marketing activities are of vital importance to the survival and growth of Jordanian companies. This is ascribed to the relatively small local market size and …
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An Examination of Appalachian Forest Products Exports
… goal of this study was to identify value added export opportunities for the hardwood products manufacturing industry. By studying current industry practices and trends, we can better understand the opportunities hardwood lumber businesses have exploited in the past and could do so today. The …
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Why aren't we looking for lessons about producer-buyer relationships and niche markets in non-export cases? : farmers and wholesalers in El Salvador's central wholesale market
… tend to look towards production rather than marketing improvements, missing growth linkages to other sectors in which farmers become embedded through their marketing activities. The second is that where marketing is considered, there tends to be a disproportionate focus on non-traditional …
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Impacts of the EC 1992 single market on international marketing activities of American interior furnishing textile manufacturers
… traditionally been import-impacted rather than export-oriented. Recent data reveal a significant growth in US textile and apparel exports, indicating that US manufacturers are aware of the importance of expanding internationally. Europe represents the second most important export destination for …
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A framework to internationalise South African small and medium enterprises through the Africa Continental Free Trade Agreement
… Department of Trade, Industry and Competition's Export Marketing and Investment Assistance incentive scheme, as well as the Department of Trade, Industry and Competition personnel responsible for export development and international trade. The data collected was qualitative, therefore, the …
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Caso de estudio: Análisis y diagnóstico de una empresa del sector agroindustrial peruano, propuesta de un plan estratégico
This document sets out a strategic plan for The Holding of Camposol. For a better analysis, the work is divided into four chapters where evaluated and proposed strategies that allows keep the leadership of this company. It is important to note that in these more than twenty years operating the …
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Hidden power: gender relations in export-oriented tasks and access to resources for Uganda's horticulture sector
… gender relations in the production and export marketing of horticulture produce in Uganda. The study uses gender as an analytical tool in critiquing the Neoliberal reforms that advocate trade liberalization. This is done through examining the construction and perpetuation of unequal …