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Showing 1 to 2 of 2 for “"Evaluation of Service Quality"”.
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The Evaluation of Service Quality by Socially Responsible Customers
… been shown to affect their attitudes towards the quality of goods and services as well as their buying behaviors. Nevertheless, there is a paucity of empirical research in the service literature on socially responsible customers. This study investigates the role that social responsibility plays in …
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Consumer expectations of services and their effect on perceived service quality
"Much of the research that falls under the umbrella of ""services research"" has been concerned with perceived service quality. Researchers who try to explain and predict perceived service quality view consumer expectations of services as an important construct in the perceived quality formation …