Global ETD Search
Search theses and dissertations gathered from participating repositories worldwide. Every result links back to the library that holds it. No account is needed.
Results
Showing 1 to 7 of 7 for “"Engagement behaviour"”.
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Antecedents and consequences of peer engagement behaviour: A study of peer perception in the context of the peer-to-peer platform in the United Kingdom
… the antecedents and consequences of peer engagement behaviour in the context of peer platforms. By employing a mixed-methods approach, this study adopted explanatory research in the preliminary step, as informed by the literature and conceptual framework. Afterwards, the designed model was …
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To post or not to post: examining motivations of brand/product-related engagement types on social networking sites.
… motivations for brand/product- related engagement on social networking sites. This thesis develops three motivation frameworks to explain each brand/product-related engagement type: consuming, contributing and creating. The main objectives are: 1) to understand what motivates consumers …
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The role of internet-based technology in customer satisfaction in the banking sector: empirical evidence from Edo State, Nigeria
… in the relationship between customer-focused engagement behaviour (CFEBEH) and customer satisfaction (CS) in the Nigerian commercial banking sector. Using a sample of 426 bank customers in Edo State, Nigeria, the thesis seeks to ascertain whether I-BT resources in the bank have an impact on …
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An investigation of antecedents to social media engagement behaviours
… beyond the purchase transaction through customer engagement marketing efforts (Harmeling et al., 2017), particularly as these contributions, which are the behavioural dimension of customer engagement, called customer engagement behaviour (CEB), influence the customer-brand relationship. This …
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Co-design of a patient and family-initiated escalation of care intervention to detect and refer patient deterioration in the acute adult ward setting
… changes in practice as it considers stakeholder engagement, behaviour change and contextual factors as central to understanding and addressing the factors that influence implementation in specific settings. <br/><br/>The design is a collective case study approach including a sample of medical and …
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Vulnerability to Online Political Misinformation: The Role of Non-clinical Schizotypal Traits
… to engage with it (i.e., interact via online behaviours such as commenting, “liking”, and sharing). As with any viral content hosted on social media platforms, misinformation that attracts sufficient user engagement is algorithmically promoted to others, further increasing its spread and …