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Showing 1 to 1 of 1 for “"Electronic Marketing (E-Marketing)"”.
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The impact of E-marketing practices on market performance of small business enterprises. An empirical investigation.
… the different factors affecting the adoption of Electronic Marketing (E-Marketing) by industrial and trading small business enterprises (SBEs); to explore the different forms, implementation levels and tools of E-Marketing used by these SBE and to investigate the relationship between E-Marketing …