Global ETD Search
Search theses and dissertations gathered from participating repositories worldwide. Every result links back to the library that holds it. No account is needed.
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Showing 1 to 3 of 3 for “"E-loyalty"”.
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Analysing the Factors Affecting Customer Loyalty in E-Commerce in Vietnam
… is to identify the determinants of customer loyalty in e-commerce in Vietnam from their perspective, using statistical method. Additionally, the research also examines differences in consumers’ loyalty perceptions between various demographic groups. Using quantitative research with 476 …
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Diversity and web design
… a website is said to have a greater impact on e-loyalty and consumer retention than traditional attributes such as product selection and price. The important impact of preferences necessitates an understanding of the factors in a website that can appeal or not to people. Unfortunately, until as …