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Showing 1 to 1 of 1 for “"Developing Countries Critical Success Factors"”.
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Developing an Integrated Model to Support Effective Customer Relationships Management Implementation within the Private Sector of the Kingdom of Saudi Arabia
A successful Customer Relationships Management (CRM) implementation helps organisations to obtain competitive advantages over others by improving customer satisfaction and loyalty, increasing revenue and reducing operating costs. Effective CRM implementation has become more and more important owing …