Global ETD Search
Search theses and dissertations gathered from participating repositories worldwide. Every result links back to the library that holds it. No account is needed.
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Showing 1 to 7 of 7 for “"Cultural marketing"”.
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Fomento para a área do patrimônio museológico brasileiro: o incentivo fiscal, a Lei Rouanet e os museus da região Nordeste
… we took the total of proposals presented in all cultural areas and expenditures attributed to the states: Alagoas, Bahia, Ceará, Maranhão, Paraíba, Pernambuco, Piauí, Rio Grande do Norte and Sergipe - comprehending the period from 1991 to 2016, which corresponds to 25 years of the Rouanet Law. …
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Canadians Redefining R&B: The Online Marketing of Drake, Justin Bieber, and Jessie Reyez
… digital celebrity, branding, and marketing related to contemporary Canadian popular music genres, the dissertation seeks to answer the question: How have the careers of Justin Bieber, Drake, and Jessie Reyez reinforced, complicated, and/or challenged hegemonic understandings of …
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Social Acceleration in the Marketplace: Three Essays Exploring the Intersection of Culture and Consumption
… culture – are moving more quickly throughout the marketing system than ever before. Such acceleration effects diverse stakeholders: people, public, and planet. This dissertation explores the phenomenon of ‘social acceleration’, and specifically, the ‘acceleration of the pace of life’ which …
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Entre sabores y tradiciones: una propuesta de marketing para el viche en Bogotá
… de este trabajo es diseñar una estrategia de marketing cultural para el viche en Bogotá que permita visibilizar su valor y facilitar su posicionamiento en el público urbano teniendo siempre como base y respetando su identidad afrocolombiana; para ello, se empleó una metodología cualitativa …
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Obliviate: Harry Potter e as memórias perdidas
… Potter e as Memórias Perdidas, foi um produto cultural construído junto à escola de dança Studio A no período de janeiro a novembro de 2016, trazendo a magia da saga Harry Potter para os palcos através da dança, teatro e artes visuais em um único espetáculo.
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Art, Commerce, and Social Transformation: Public Art And the Marketing of Philadelphia
… these murals contribute to the city - socially, culturally, and economically? This research study employs the following in its methodology: archival research, participant observation, interviews, visual and audio documentation, web site analysis of the Mural Arts Program's public transcript, and …