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An Experimental Analysis of the Influence of Corporate Social Responsibility Initiatives on Beliefs, Attitudes and Behavioral Intentions Within the Context of Corporate

Hudak, AshleaDigital Commons @ University of South Florida2008

Recently, the use of corporate social responsibility initiatives has grown in popularity and prominence among organizations as research increasingly suggests that these initiatives positively impact the corporation's bottom line. This study contributes to theory driven research in strategic …

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Understanding the concept of trust within the context of celebrity endorsement and examining its effects on advertising credibility, brand credibility, corporate credibility, and corporate image: a study from the perspectives of consumers in United Kingdom

Hussain, S.Middlesex University2018

middlesex Repository record for Understanding the concept of trust within the context of celebrity endorsement and examining its effects on advertising credibility, brand credibility, corporate credibility, and corporate image: a study from the perspectives of consumers in United Kingdom (opens in a new tab)

From Forfeited Agency to Communities of Hope: Reinventing Ethos through Narratives of Remembering and Forgetting

Janus, Linda2018

If an offender's credibility is the first and last victim of an offense, by what communication processes may credibility be recovered by the offender, and with what responsibility from the victim to the process? What responsibilities do other stakeholders have to the offender in defense of the …

duquesne Repository record for From Forfeited Agency to Communities of Hope: Reinventing Ethos through Narratives of Remembering and Forgetting (opens in a new tab)