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Showing 1 to 3 of 3 for “"Complementary & Alternative Medicine"”.

  1. Cognitive dissonance shaping consumer behaviour within Generation Z: a case of the Indian healthcare industry

    … underpinning of the shift from mainstream to complementary alternative medicine currently happening worldwide. Given that a cognitive heuristic element can be anything from inner knowledge to self-beliefs etc.), to enhance specificity for this thesis, latent needs have been chosen as the focus …

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  2. Complementary and Alternative Medicine (CAM) Use in United States (US) Adults with Chronic Low Back Pain (LBP): Examining the Effectiveness of Acupuncture on US Adults with Chronic LBP

    Low back pain (LBP) places a heavy burden on health care systems in the United States, costing approximately $100 billion a year in costs related to health care utilization. As health care costs continue to rise, it is important to allocate limited resources toward therapies that offer the most …

    umn Repository record for Complementary and Alternative Medicine (CAM) Use in United States (US) Adults with Chronic Low Back Pain (LBP): Examining the Effectiveness of Acupuncture on US Adults with Chronic LBP (opens in a new tab)