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Showing 1 to 1 of 1 for “"Competitive Intelligence Process (CI Process)"”.
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Design Science Research Approach Towards the Construction of Competitive Intelligence Process Model in the Era of Big Data
… giving organisations the ability to make quick decisions that help to enhance business performance. Uncovering hidden patterns from large amount of data brought out the popularity of BDA term. These analyses can observe the patterns of consumers and customer's trends and provide meaningful …