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Showing 1 to 3 of 3 for “"Competitive Intelligence (CI)"”.
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The development of competitive intelligence (CI) in South Africa with special reference to the CI practices in a pharmaceutical company
Competitive intelligence (CI) is one of the fastest growing fields in the business world South Africa included; yet little quantitative research has been conducted or published on the development and use of CI in South Africa. CI is concerned with the methods companies use to monitor their …
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Enhancing Competitive Intelligence Using Geospatial Analysis and Social-Media Corpora
… competitors. The challenges of keeping their competitive advantage and increasing growth can be a difficult task for businesses when they do not observe competitors’ activities. Researchers have extensively investigated competitors analysis, or competitive intelligence (CI); however, a gap …
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Design Science Research Approach Towards the Construction of Competitive Intelligence Process Model in the Era of Big Data
… giving organisations the ability to make quick decisions that help to enhance business performance. Uncovering hidden patterns from large amount of data brought out the popularity of BDA term. These analyses can observe the patterns of consumers and customer's trends and provide meaningful …