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Showing 1 to 1 of 1 for “"Beijing 2008 Summer Olympic Games"”.

  1. The 2008 Beijing Olympic Games as a City and Nation Branding Tool: An Interdisciplinary Analysis of the Image of International Opinion Leaders

    This dissertation examines the 2008 Beijing Olympic Games as a tool of city and nation branding, analyzing their role within China's broader soft power strategy and their impact on international perceptions of Beijing and China. Drawing from urban geography, political geography, international …

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