Global ETD Search
Search theses and dissertations gathered from participating repositories worldwide. Every result links back to the library that holds it. No account is needed.
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Showing 1 to 20 of 52 for “"Behavioural Intentions"”.
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Brand Community: Expertise heterogeneity and behavioural intentions
… between community of consumption and behavioral intentions generated within these specific brand names. We consider an online community of consumption as a virtual working environment where consumers are free to collaborate and, therefore, generate value. In detail, when drawing upon consumer …
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An empirical study of behavioural intentions in the Taiwan hotel industry
The issue of behavioural intentions has attracted the attention of hotel marketers and academics because favourable behavioural intentions help hotels to retain customers. The marketing literature has identified that service quality, perceived value, image, customer satisfaction and demographic …
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Determining the values that influence consumers’ behavioural intentions towards fashion E-stores
… their own. However, the identification of future behavioural intentions of consumers can have a diagnostic value in that it pinpoints to management whether customers could switch to competitors or not. Moreover, given that consumers purchase fashion products for what they symbolise, it is crucial …
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Residential Satisfaction and Behavioural Intentions - A Study of Private Housing in Hong Kong
… explores residential satisfaction and residents’ behavioural intentions towards developers in the private housing sector in Hong Kong. It investigates the underlying dimensions of resident satisfaction and their relative importance for behavioural intentions towards property developers. …
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An investigation of the relationships between service quality, customer satisfaction, perceived value and behavioural intentions
… and "Perceived Value" had a direct effect on "Behavioural Intentions" despite expectations that such an effect would be mediated through "Customer Satisfaction". It was also found that "Normative Expectations" were relatively more stable than "Predictive Expectations". It is argued that the …
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The influence of service quality on the post-dining behavioural intentions of customers at Cargo Hold, Ushaka Marine World
Submitted in partial fulfilment of the requirements for the Degree of Master of Technology: Hospitality and Tourism Management, Durban University of Technology, 2017.
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Enhancing Augmented Reality with Audio: When and why it boosts online purchase intention
… AR's impact on customers' decision-making and behavioural intentions has overlooked the role of audio in this environment. This study investigates the role of audio through product sounds in an AR experience, and by using active inference theory, it demonstrates how enhancing AR environments …
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Development of a structural model for quality cultural heritage tourism
… experience, perceived quality, satisfaction and behavioural intentions. The previous literature has already presented the relationship among perceived quality, quality of experience, satisfaction and behavioural intentions in cultural heritage tourism. However, there is a relative lack of …
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Investigating effective social marketing campaigns: the direct and indirect impacts of fear, challenge, and fear mixed with challenge appeals on help-seeking intentions
… the impact of various emotions on help-seeking intentions (BI). In particular, this research was undertaken to investigate the persuasive power of emotional advertising eliciting fear, challenge and fear mixed with challenge in consumers to induce help-seeking behavioural intentions in social …
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Investigating Ethical Decision Making in Marketing Research: An Exploratory Study Towards the Interaction of Different Moral Agents in Marketing Research
… (MR respondents) ethical judgements and behavioural intentions have been investigated based on two marketing research techniques that generate ethical issues; neuromarketing [NM] and autoethnography [AE], Despite the examination of the two aforementioned moral agents, at the heart of this …
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An Integrated Business Readiness Framework of E-Marketplace Retailers in Malaysia: Extended Theory of Planned Behaviour
… The researcher investigated from the behavioural perspective, the relationship between three behavioural intentions on organisational commitment and business readiness of e-marketplace retailers in Malaysia. The three intentions are intention to enhance digital marketing competence, …
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Impact of Manipulated Perceived Efficacy and Self-Affirmation on Measures of Risk, Efficacy, and Intention
… of efficacy, risk perception, and risk-reducing behavioural intentions. Participants were undergraduate students who were randomly assigned to a self-affirmation manipulation (self-affirmation versus no self-affirmation) and a perceived efficacy manipulation (high versus low versus baseline), …
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Electronic service quality and customer satisfaction in South African online stores: the role of psychographics on perceptions
… the effect of customer satisfaction on customer behavioural intentions, and (iv) determine how customers’ perceptions of electronic service quality differ across different customer psychographic profiles. A quantitative descriptive cross sectional study was conducted to address the research …
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Facilitators and Barriers to Technology Adoption: An Automated Pain Detection System for Long-Term Care
… of individual and organizational variables on intentions to adopt the automated pain detection system. With the Unified Theory of Acceptance and Use of Technology (UTAUT) as its theoretical framework, Study 1 examined on the role of individual factors and perceptions in predicting behavioural …
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An elicitation study of the condom use behaviour and intentions of migrants youth in South Africa
… study is to explore the factors that influence behavioural intentions and attitudes of young migrants in Cape Town South Africa towards condom use. The study is a qualitative study that utilized purposive sampling and snow balling as its methodology to investigate and obtained findings to the …
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The mediating role of attitudes in using investor relations websites
… few studies examine investors’ perceptions and behavioural outcomes as a result of their uses of IR websites. This study relies on the Dual Mediation Hypothesis (DMH) model which predicts investors’ behavioural intentions as the consequences of their perceptions of IR websites and companies’ …
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Developing the Implicit Relational Assessment Procedure (IRAP) as a Measure of Implicit Racial Bias
… including self-report measures and measures of behavioural intentions. In addition, the fifth experiment explored the predictive validity of the IRAP using knowngroups, while Experiment 6 investigated the relationship between neural activity, measured with electroencephalograms, and IRAP …
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The Role of Psychological Distance in Influencing Consumer’s Future Behavioural Intention in A Digital Service Encounter: A Cross-National Investigation of Motor Insurance – UK And Nigeria
… distance affect policyholder’s future behavioural intention, among which consumers perceived temporal closeness have the most influential impact. Significant differences are found among policyholders’ future behavioural intentions in developed and emerging market. 1. Unlike Nigeria …
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Social Media and the Mediating Role of Perceived Authenticity in Covert Celebrity Endorsement: Influencing Factors
… influences brand attitudes and, consequently, behavioural intentions. Both theoretical and managerial implications are drawn, suggesting directions for future studies.
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