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Showing 1 to 1 of 1 for “"Attitude toward the Website"”.

  1. The Effect of 3D Virtual Environments on Consumer Perceptions and Purchase Intent

    … period, innovations have occurred to make using the Internet easier and more engaging as a consumer online shopping experience. An innovation with increasing availability is the three-dimensional (3D) representation of an area where the user has an agent, called an "avatar," to navigate in a …

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