Global ETD Search
Search theses and dissertations gathered from participating repositories worldwide. Every result links back to the library that holds it. No account is needed.
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Showing 1 to 3 of 3 for “"Asian consumers"”.
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Investigating casein-polymer interactions as a platform technology for cheese for Asian consumers
… for cheese have been identified in many Asian countries, due to factors such as rising income and a change away from traditional lifestyles (e.g., appeal of fast-food chains to young people). The objectives of the work presented in this thesis were: to gain a better understanding of …
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The role of country-of-origin (COO) and brand effects on Asian consumers’ apparel choices in Thailand
… of country-of-origin (COO) and brand effects on consumers’ evaluation of apparel products is investigated in an Asian country. The purpose of this study is to explore the attitudes of Asian consumers in purchase decision-making associated with fashion-clothing product categories. This research …
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An explorative study of luxury consumption in Korea
… and potential of the luxury market. In East Asian countries, the market’s annual growth rate for 2006 was nearly 18%, nearly doubling the global growth rate for 2005. Despite the increasing popularity of luxury brands in East Asian countries, there is a dearth of empirical knowledge regarding …