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Showing 1 to 2 of 2 for “"AIDS (Disease) in mass media"”.

  1. AIDS in the African-American community: celebrities as an ineffective communication strategy

    <p>The purpose of the study was to determine whether using celebrities to deliver HIV/AIDS prevention awareness messages to the African-American community is an effective public relations strategy.</p> <p>Celebrities are used to persuade people to buy shoes, cars, toothpaste, etc., but can they …

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