Damn Right Design: A Proposal of a Creative Platform to Facilitate Socially Responsible Graphic Design

This thesis argues that the discipline of graphic design still lacks awareness of the significant role it plays in addressing social problems. In social (graphic) design projects, designers move away from the more conventional design practice that takes place within an advertising agency or design firm, to work together with different organizations to address diverse social issues by contributing with their skills skills that are much more than make things look nice. I claim that designers havent realized the importance of their visual skills to help in such causes. Through Damn Right Design, this thesis proposes a creative, graphic design focused platform that aims at helping graphic designers to understand how they can be of use in addressing projects for communities or social organizations. Its goal is also guiding designers to ponder over their attitudes, and how to implement design thinking tools in mindful ways.

Author dc:creator

• Fernandez-Magnou, Mariana

Advisor dc:contributor.advisor

• Wong, Wendy Siuyi

• Design

Statement dc:rights

• Author owns copyright, except where explicitly noted. Please contact the author directly with licensing requests.

Language dc:language.iso

en

Handle dc:identifier.uri

http://hdl.handle.net/10315/33608

OAI identifier oai:identifier

oai:yorkspace.library.yorku.ca:10315/33608