Niche strategies in the healthcare industry

This paper examines niche strategies in the healthcare industry. I begin by discussing productivity trends in large firms. In order to understand trend shifts in productivity from a focus on output to a focus on input, I examine the competitive strategy frameworks of Duncan Simester of MIT, and Michael Porter of Harvard, and then apply these frameworks to the healthcare industry. That foundation allows me to develop the framework for a niche strategy. There are two input reduction strategies, and I discuss each one based on the niche strategy framework. I also examine the role of healthcare start-ups and compare them with startups in other industries. Finally, I compare the growth strategies of incumbent large firms and start-ups in the healthcare industry.

Department dc:contributor.department

Sloan School of Management.

Grantor dc:publisher

Massachusetts Institute of Technology

Year dc:date.issued

2017

Author dc:creator

• Hagisako, Takahiro

Advisor dc:contributor.advisor

• Duncan Simester.

• Sloan School of Management.

Statement dc:rights

• MIT theses are protected by copyright. They may be viewed, downloaded, or printed from this source but further reproduction or distribution in any format is prohibited without written permission.

Licence dc:rights.uri

• http://dspace.mit.edu/handle/1721.1/7582

Language dc:language.iso

eng

Handle dc:identifier.uri

http://hdl.handle.net/1721.1/111467

OAI identifier oai:identifier

oai:dspace.mit.edu:1721.1/111467