Climate nudges : psychological tools to fix a warming planet

What if, during your next luxuriously long shower, a small device on the showerhead catches your eye? It counts gallons like a stopwatch. As the numbers grow, a cartoon polar bear despairingly watches the iceberg beneath him slowly melt. Small psychological nudges like this have profoundly shaped people's choices in countless fields, from medicine to economics to policy. But can these tiny nudges help us take on the largest problems? Before the Goliath climate change, here stand the pioneers in psychology, economics and energy management, with a behavioral slingshot in hand.

Department dc:contributor.department

Massachusetts Institute of Technology. Graduate Program in Science Writing

Grantor dc:publisher

Massachusetts Institute of Technology

Year dc:date.issued

2016

Author dc:creator

• Bein, Eben Eliot Bolte

Advisor dc:contributor.advisor

• Russ Rymer.

• Graduate Program in Science Writing.

Statement dc:rights

• MIT theses are protected by copyright. They may be viewed, downloaded, or printed from this source but further reproduction or distribution in any format is prohibited without written permission.

Licence dc:rights.uri

• http://dspace.mit.edu/handle/1721.1/7582

Language dc:language.iso

eng

Handle dc:identifier.uri

http://hdl.handle.net/1721.1/106743

OAI identifier oai:identifier

oai:dspace.mit.edu:1721.1/106743