Korean chaebol's co-cultural identification strategies in corporate advertising (1994-1996)

Kim, Hoh

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Marquette University

Korean chaebol's co-cultural identification strategies in corporate advertising (1994-1996)

dc:creator Kim, Hoh

thesis:degree_name M.A.

Degree

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Name thesis:degree_name: M.A.

Author and committee

dc:creator, dc:contributor.*

Author dc:creator: Kim, Hoh

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Repository record dc:identifier: https://epublications.marquette.edu/dissertations/AAI1385941
OAI record oai:identifier: https://epublications.marquette.edu/do/oai/?verb=GetRecord&metadataPrefix=oai_etdms&identifier=oai%3Aepublications.marquette.edu%3Adissertations-1323

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Harvested from: Marquette University
Base URL: epublications.marquette.edu/do/oai/
Last updated: 2026-08-21
Source record: OAI-PMH GetRecord

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marquette

citation

Kim, Hoh. Korean chaebol's co-cultural identification strategies in corporate advertising (1994-1996). https://epublications.marquette.edu/dissertations/AAI1385941

Korean chaebol's co-cultural identification strategies in corporate advertising (1994-1996)

Degree

Author and committee

Identifiers

Chain of custody

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