The market orientation of proudly South African companies : students' perceptions

Thesis (Masters in Marketing), Durban University of Technology, Durban, South Africa, 2007

Author dc:creator

• Thoola, Tebello Paul

• Brand loyalty--South Africa
• Consumer satisfaction--South Africa
• Local foods--South Africa
• Marketing--Dissertations, Academic
• Brand name products--South Africa
• Endorsements in advertising--South Africa
• Consumers' preferences--South Africa

Language dc:language

en

Identifier

307586
https://doi.org/10.51415/10321/93

OAI identifier oai:identifier

oai:openscholar.dut.ac.za:10321/93