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Durban University of Technology

An investigation into the influence of quality and standardisation of merchandising activities in grocery retailing chains on impulse purchasing in the Durban area

Abstract

dc:description

Dissertation submitted in partial compliance with the requirements for the Degree of Master of Technology: Marketing, Technikon Natal, Durban, South Africa, 2001.

Author and committee

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Author dc:creator
  • Bourel, Sandra
Contributors dc:contributor
  • Mason, Roger Bruce

Subjects

dc:subject × 3

Rights

Language dc:language
en

Identifiers

dc:identifier.*
OAI identifier oai:identifier
oai:openscholar.dut.ac.za:10321/1822

Chain of custody

source
Harvested from
Durban University of Technology
Base URL
openscholar.dut.ac.za/server/oai/request
Last updated
2026-07-27
Source record
OAI-PMH GetRecord
citation

Bourel, Sandra. An investigation into the influence of quality and standardisation of merchandising activities in grocery retailing chains on impulse purchasing in the Durban area. 2017. http://hdl.handle.net/10321/1822