The Rhetoric of the Opioid Crisis and Addiction to Prescription Pain Medicine

<p>In this historical moment, the United States is amidst an opioid crisis killing the young and the old; at least seventy-eight people die every day from an opioid-related overdose (Enomoto in Murthy III). Changing mindsets of the doctors who prescribe opioids is just as important as asking the patients who are prescribed them to demand an alternative medication. The different parties involved in the crisis all have a different agenda and their rhetorical bias is explored throughout this project. The pharmaceutical companies have launched aggressive marketing campaigns expressing the benefits of opioids and encouraged physicians to prescribe, the CDC has encouraged physicians to stop the overprescribing of opioids, and local police departments and hospitals are overwhelmed with overdoses. Understanding the vast discrepancies in health literacy between the “haves” and the “have nots” allows health communication professionals and medical professionals to collaborate on the best practice to reach the intended audience. Future generations are now being affected by their parents’ opioid usage; one must stop and realize opioids are not the solution. Perhaps one of the most important implications from this project is to suggest all women, regardless of socioeconomic status and level of health literacy, be warned of the dangers opioids pose to her and any future children. When taking opioids during pregnancy, NAS is not the only concern; but also the larger concern is the complete dysfunction that opioid addiction brings and the personal chaos it creates for addicts and their families.</p>

Name thesis:degree_name

PhD

Level thesis:degree_level

One-year Embargo

Discipline thesis:degree_discipline

Communication and Rhetorical Studies

Year dc:date.available

2018

Author dc:creator

• Kaplan, Rachel

Contributors dc:contributor

• Janie M. Harden Fritz
• Ronald C. Arnett
• Craig Maier

• addiction
• opioid
• crisis communication
• health crisis communication
• opioid epidemic
• NAS
• Health Communication
• Rhetoric

Language dc:language

English

Repository record dc:identifier

https://dsc.duq.edu/etd/1452

OAI identifier oai:identifier

oai:dsc.duq.edu:etd-2437