Using Gaze Tracking to Tackle Duplicate Questions on Community Based Question Answering Websites: A Case Study of Ifixit

<p>The number of unanswered questions on Community based Question Answering (CQA) websites has increased significantly due to the rising number of duplicate questions. This is a serious problem, one that could lead to the decline of such beneficial websites.</p> <p>This thesis presents novel avenues that use gaze tracking technology and behavioral testing to tackle this problem. Based on prior studies on web search behaviors, we assumed that adding contextual information (snippets) to proposed related questions displayed on the `Ask a Question' page of the CQA website iFixit would improve the asker experience and reduce their tendency to post a new duplicate question. The first lab experiment where this web page was redesigned and compared to the original one was conducted on 8 participants. Results confirmed that participants were more likely to find an answer to their question on the redesigned page. A second experiment, conducted remotely and on a larger sample of 74 participants, aimed to discover strategic attributes that increase the perceived similarity of question pairs. These attributes were used in the third lab experiment (20 participants) to redesign and assess the snippets from Experiment 1. Results indicated that snippets containing `symptom(s)' and `cause(s)' attributes constitute an incremental improvement over basic snippets: they are perceived as slightly more relevant and require significantly less gaze fixations on the asker's part.</p>

Name thesis:degree_name

MS in Computer Science

Discipline thesis:degree_discipline

Computer Science

Year dc:date.available

2018

Author dc:creator

• Gandhi, Pankti

Contributors dc:contributor

• Franz Kurfess

• Community based Question Answering
• CQA
• Human Computer Interaction
• iFixit

Identifier

10.15368/theses.2018.86

OAI identifier oai:identifier

oai:digitalcommons.calpoly.edu:theses-3244